Aug 23, 2019
If you’ve been trying to run a financial planning business for any length of time, you know the industry is changing - and I believe it’s changing in a way that is to your advantage as a planner. You now have the ability to build a dream business that serves your personal goals and meets the needs of clients who you actually enjoy working for.
That’s the premise for this episode - and for this podcast as whole. I invite you to listen and to join me to learn how I’ve done it, and how you can too.
It used to be that financial planning was about making sales - much like any typical sales job. But it’s become specialized, personal - in a way that makes it much more possible to niche into an area or client persona that enables you to become an expert in a particular area. THAT opens up all kinds of possibilities.
I know it sounds crazy - to have a more profitable financial planning business by serving a narrower scope of clientele, but it happens every day in my practice and in the practices of many I know.
But if you’re going to build a financial planning business that looks like that, you have to know that It takes intentional, consistent effort focused on the right things. Let’s say that again…
It takes intentional, consistent effort focused on the right things.
What ARE those right things? That’s what this podcast is going to cover, week by week to take you on the journey from where you are, to a happier, more profitable, client-delighting version of yourself.
You can do all of that - or some variation of that yourself. It’s possible and it’s even inevitable if you take the time to learn what it takes and put those things into practice. Join me for the journey into freedom, my fellow financial planning professionals! The grass IS greener on this side of the fence.
Take some time to subscribe to the podcast. Then share it with a fellow financial planner you know could use this kind of help, and invite them to come on the journey with you.
You might even arrange to have coffee together once a month and chat about what you’re learning. Two heads really ARE better than one.
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