Mar 16, 2020
I’ve been in this business for 28 years and I’ve been through some crazy markets. We all know the markets go up and down, but sometimes when they are down it can be hard to see the forest for the trees. On this episode, I noodle on what I have discovered from my experience from these types of seasons and I offer you some do’s and don’ts to help get you and your clients through this challenge. Join me and we’ll see if we can see the good in these crazy times.
But when you’re down you’re down. For the past 10 years, the markets have been up. That’s been a heck of a run. But the good times can make it hard to really visualize the challenging times. This rocky road is where you can make great strides in your thinking and in your practice. These outside forces will force you to regroup, become more disciplined, and grow as an advisor. Just like working out with a personal trainer, bear markets bring on a good sweat.
A bear market is a very natural, organic thing just like a forest fire. Strong, healthy trees grow when conditions are right. But those same optimal growing conditions also lead to undergrowth and bushes. After several years in these conditions, the forest becomes overgrown. Over time, the forest begins to suffer. Even the most robust trees can fall ill due to all the competition for resources. Without proper management, conditions become ripe for a forest fire.
The forest fire comes and clears out excess growth. It weeds out the weaker players and redistributes the resources of the forest. Only the strongest survive. Although it is painful, it is a healthy, necessary part of the ecology. A bear market is the same. It efficiently helps reallocate resources to the most sustainable businesses and decreases competition. The longer we go without forest fires the more damaging they can be. The same goes for market corrections.
Tumultuous markets can be scary for you and your clients. But it’s your job to help guide your clients through this challenge. Here are some tips for what you can do to help them and you through:
Hopefully, these tips can help you and your clients make it through this challenge. Listen in to hear my full list of do’s and don’ts.
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